Business week online recent senior reporter aoerjia·kalifu (Olga Kharif) analysis of said Motorola’s poor performance in the first quarter, a company become the worst of the industry, but the company plans to launch Android phone may be the end of its life-saving straw. Following are the main content article: Motorola business cannot get investor satisfaction in the first quarter, in the quarter ending in March, the satisfaction of the company have launched a user’s mobile market share continued to decline. But Motorola executives sought to reassure analysts and investors, they announced the end of this year launched Google Android phone, the company sangjie·gu (Sanjay Jha) earnings conference call that “we are committed to the fourth quarter of this year, that is, holidays to launch Android phone. ”
Android mobile phone has the potential to Motorola’s life-saving straw, launching the most-selling after the Razr, the company has been no similar product came out. Recent allegedly Motorola Android prototype specifications and photos appear online, a reported code-named Calgary-Android phone with sliding Qwerty keyboards and touch screen, another reported codenamed Ironman Android phones with similar SMS and BlackBerry functionality. Market research firm IDC senior analyst lamo·lamasi (Ramon Llamas) says, “some leaked online cell phone looks quite attractive, to borrow from the automotive industry this phrase, ‘ this is not your father’s old car ‘, the mobile phone is no longer a Razr. ”
Calgary unconfirmed
Motorola declined to confirm whether Calgary and Ironman is Android mobile phone, the spokesman said, “is Motorola policy not hearsay and delayed commenting. “CEO Jia on the earnings conference call that” we are discussing in detail the planned end of the year in different regional markets, many telecom operators to launch Android smart phone-oriented. ”
American analyst at Technology Research make·maikeqieni (Mark McKechnie) believe that Motorola gamble Android phone, result is late 2009 or uncovered in early 2010, said “if Motorola lost opportunities for Android phone, handset unit when he ruined. ”
Motorola had to postpone plans to spin off handset division, the company’s market share being iPhone manufacturer Apple and RIM BlackBerry manufacturers eroded, after launch widely expected in June, Palm Pre, Smartphone market competition will only intensify. Motorola released data showing in the first quarter, the company’s market share slipped to 6%, and in two years ago, its market share is about 18%.
Worst mobile phone manufacturers a
Numerous mobile phone manufacturers are not very easy in the first quarter, Motorola, the company abandoned the product line of losses and unsuccessful in the market. According to the market research firm Strategy Analytics, global mobile phone shipments decline 13%, to 245 million,-a record high. Motorola’s decline in shipments reached 46%, is the world’s worst 7 major handset vendors, Samsung 1% drop in shipments in the same period, Apple 2%.
Strategy Analytics wireless device strategies and sales department director nier·masidun (Neil Mawston) said that Motorola’s handset business also have one to two quarters of bottoming out. He said that in the fourth quarter, Motorola’s performance may have been lower than the industry average, if all goes according to plan, with the mobile phone market recovery, Motorola has the potential to exceed the industry average growth rate in the first quarter of next year.
Substantial cost-cutting to ensure a Motorola maintained at lower-than-expected first quarter net losses of $ 231 million. Motorola plans to cut more than more than 200 million dollars by the end of operating expenditures, despite substantial decreases in cash holdings in, Motorola expects positive cash flow appears in the second half of this year.
Query on the co-CEO of organization structure
Some potential investors questioned the Motorola co-CEO of organizational structure, aggressive investors hedge fund Ironfire Capital founder Eric Jackson (Eric Jackson) says, “I know most of the bodies, co-CEO structure is to seize up. “Cites the company co-former CFO and CEO Jackson baoluo·lisika (Paul Liska) between fights.
However, Motorola standard products in the production industry has overcome many challenges. In 1996, the company launched the lightest mobile phone in the market StarTAC,2004 years, it has introduced the most thin Razr phone. Lamasi, IDC senior analyst says, “it’s easy to put the Motorola wiped out, but I’m not a member. ”
SINA technology compiled