71.4% respondents indicated that around a lot of people are suffering from “Cyber-compulsive disorder”
As a new way of shopping, online shopping is attracting a growing number of consumers. Some people enjoy convenient at the same time, had suffered from a “Cyber-compulsive disorder” the long hours spent in front of the computer and browsing Web pages, tired eyes ache also refuses to leave; cannot be restrained from shopping, see discounts, packages, postal products, whether it is needed to immediately buy … … Recently, the China Youth daily social survey Center through a network of public opinion in China and Yahoo China, 1937 people according to a survey, 71.4% respondents indicated that many people around “Cyber-compulsive disorder”, which 36.3% said this phenomenon more. 23.5% of respondents admitted they have “Cyber-compulsive disorder”.
The respondents, 70hou, 33.3%, after the 40.2%, 7.8% generation. 52.7% regular online shopping, 28% sometimes online, 14.6% who occasionally buy.
46.8% online shopping using non-cash payments, are not easy to moderate consumption
Zivix is working in Beijing after the girl. Last year the “51″, she got hooked on buying clothes on the Web. A day off work, turned on computer shopping Taobao, fancy clothes, do not buy it was uncomfortable. “Every time I buy I told myself this is the last time, I saw those beautiful pictures, you couldn’t help but start again. “Zivix said that her purse was quickly deflated, bought most of the clothes back to the bottom.
Women in Changsha by IRIS 7 years “scouring the age”, usually to buy half of articles are not necessities. Her children are now only a few months old, buy toys were able to let him play the 1 years old. “Some things to see wants to buy. Online shopping is cheaper, and toilet paper, a lot of goods. “By IRIS said that after using the shortcut to pay her monthly bank statement from one page into two pages. The last two months, her online shopping spending even more than the monthly salary.
Why do many people crazy to buy? Investigation in the, 73% of people said is network purchased price cheap, also often has promotions, and discount, activities; 68.8% of people believes that is network purchased convenient effort, easy attracted people in short time within large purchased; 58.9% of people said is network purchased varieties rich, more has many scarce novelty of goods; 26.8% of people pointed out that is online marketing advertising flood, led to people in browse page Shi often does not consciously points into.
“There is ample time to stroll around the store, and online shopping is not limited by time domain. “China’s Mo Dai Qing, Director of online retail, e-Commerce Research Center said, from shopping to payment, online shopping faster and easier. The other hand, online advertising can be seen everywhere on the Web, even though people did not intend to shopping, may also go to look at, easy to be attracted to the variety of new goods, stimulate shopping. Businesses to reduce their fares, buy gifts and other promotional activities, often to gather a certain amount for the sake of some consumers to buy things you don’t need in order to obtain preferential.
By IRIS, online shopping is mostly transferred payment, cash outflow is not visible, sometimes people have “not spending their own money” illusion, does not feel love.
Survey, 46.8% people with non-cash payments online, is not easy to moderate consumption. 32.1% people also pointed out that, some Office workers pressure, discharge pressure means online shopping as; 30.1% said, some people less entertainment, as the only online shopping fun.
44.9% exhaust pressure way to suggest people looking for health
“Cyber-compulsive disorder” gives rise to a lot of trouble. Investigation displayed, 77.4% of people believes that “network purchased forced syndrome” let people purchased many does not needs of things, wasted money; 54.8% of people believes that “network purchased forced syndrome” let people long time drowned network purchased, effect reality life and normal social; 52.8% of people pointed out that in network purchased Shang spent too much time and attention, delayed work learning; 48.2% of people said will excessive consumption energy and physical, effect health.
“Bibi, and stayed up the night two or three points. Lack of sleep, go to work the next day there is no spirit. “Zivix admitted that online shopping has affected her normal work and life. In order to refrain from “Cyber-compulsive disorder”, she simply says “buy chopped hand” picture set to desktop, to remind ourselves.
Network of a public Chinese Netizen, buy things from the Web various problems may occur, some of which can be returned, but it required buyers to pay for freight. “Time return to less than 100 Yuan a month. A year works out to, is not a small expense. ”
Beijing people Xu Hao believes that online shopping raises a number of issues, but it does facilitate people’s lives. Especially in the big cities, online shopping saves valuable time for busy office workers. Minimizing the adverse effects of online shopping, key also had to rely on customers self-restraint.
How to relieve “Cyber-compulsive disorder”? Surveys, 71.6% suggested “Cyber-compulsive disorder” family set up the right consumption conception, try not to buy things you don’t need; 71.4% advised them to point more to consider, avoid impulse spending; 57.8% who should learn to accounting, regular statistical costs.
Mo Dai Qing pointed out that online shopping is a trend, impact of it, one should adjust their consumption concept. “People get into online shopping because of impulse spending. We can record what they want to buy, plus one plus prices, you can also visit shopping malls, with cash payments. “In addition, she suggests people vent online shopping as a way to expand interest in participating in outdoor activities with friends, healthy ways to release pressure.
Investigation, 44.9% said, people should be rich in recreation and leisure, looking for healthy exhaust pressure means 27% have suggested people trying not to be browsing the Web advertising distraction 22.6% want people to more traditional shopping, more cash.