Industry Information Station

$ 150 families, sold his-and-hers clothes and parents and children to put on the Web, the annual output can reach NT $, do you believe? Liu Xun, qijiang area youth town did. So far, he has nearly 9,000 square metres of specialty plants, 4,000 dealers and baihao workers, emotional clothing business 6 years total sales reached baiwanjian on. Next, he’s prepared to put on its own line to offline sales channels development, development of “network + entity” sales model, invented his “Bai Lu” into a nationally renowned clothing brand of emotion.

Started by $ 150 online selling his-and-hers clothes

Liu Xun grew up in an ordinary peasant family, young town, his workshop is located on a street in the town. Yesterday, reporters came to the “Bai Lu” XI—green sheep costume, Chongqing, met after the entrepreneurial pioneer of Liu Xun, a little slender him some slow speed, appears a few peers are mature and stable.

Entering the factory, three antique-style building in front, as if outside a large house courtyard. But inside it was a bunch of busy scenes: hundred workers were busy on colorful fabric pattern to be printed on, and making clothing. Liu Xun, “said Bai Lu” main parent-child fit and his-and-hers clothes, has a style of his own.

In 2005, he saw an article “civil service online shop,” the article, suddenly touches his ideas in the online shop. The next day, he spent $ 150 in 5 sets of hot pictures of couples mounted, hanging on the Taobao sale. Surprised he is expected, after 5 days of the 5 sets of clothes sold out, stock 10. According to the demand of the buyers, he continued to purchase. A month later, Taobao shop level has risen to a drill. Less than a year’s time, he would earn $ 60,000.

More credit how can sellers take him out?

Liu Xun was not satisfied with the status quo has some savings, see burns the picture quality is poor, he decided alone to learn printing technology in developed coastal areas. In his own words, this time was his own, in many peers are also immersed in a heat press brings high returns, he has had to look ahead.

“There is a baking lovers shirt shop in Taobao, in my seller’s credit only when 2 drill, he has done 4 drills. But he did not change without innovation, and finally eliminated by the market, have now disappeared. “Liu Xun said, printing, heat press and durable, the price gap has not, smart consumers, of course, know how to make the right choice.

For a lot of people defined as advertising his-and-hers clothes-shirt, Liu Xun thinks is wrong. In his opinion, his-and-hers clothes, parents and loaded is called emotion dress more appropriate, consumers will take into account the style and practicality, innovation must be based on requirements. “The beginning of his-and-hers clothes styles for men and women, patterns can be different, but now we will consider men’s t-shirt, ladies skirts, and parents put children in clothes cute elements more than adults. ”

In 2007, Liu Xun back to home to take a more than 2000 square meters of factory buildings, and incorporated his own company, also made a his-and-hers clothes online, and parent-child fit brand “Bai Lu”.

And there have been lows almost lose the bag and baggage

Liu Xun’s bones have a rushed effort, as he admits, he had also spoken at venture encountered during low.

In 2006, Liu Xun 26 years old, he did not own garment factory, the main delegate some clothing factories in Chongqing processing, only responsible for design. After the Spring Festival, and his garment factory signed a cooperation has long been a custom contract, and pay a materials fee and processing fee of more than 60,000 yuan, but when goods are received, Liu Xun be stunned: singularly dropout, undersize, clothing fabric wrong version of sth More than 60,000 yuan is Liu Xun had almost all the family belongings, contract and there are no constraints on each other, and at that time had a new listing period, missed half has been lost.

Depressed two days later, Liu Xun not willing, he decided to start from scratch. In April, he used only $ 500 to make up over more than 300 couples at a garment factory installed, low-price strategy, $ 25 a piece, quickly sold out. He also earned more than 7,000 yuan continued to make before proceeding with low prices, so repeatedly. To the end of the time, he already had more than 80,000 yuan in cash, so bought a sewing machine and printing equipment, rent a few small factories, a garment factory on myself.

Led models listed in the new set of Sanya in film

Listing of recent network dress new set, Liu Xun most days. He told reporters that now he sells 500,000 pieces of clothing each year, of which 450,000 are summer, sales key to success or failure depends on the March to June every year. Apart from get it on clothing styles, fabrics, colors, popular factors, picture is also very important. Liu Xun said, new models, he also made a point of bringing this year to photograph and crew to Sanya.

“Bai Lu” on its famous “Amoy brand”, with 4,000 dealers, sales of which more than more than 200 distribution outlets are very good. 6 years, he accumulated sold his-and-hers clothes and parent-child with a total of around 1.2 million, last year’s output is reaching millions.

Now, he is also in the shapingba and Sichuan province langzhong opened 3 direct store, also preparing to enter the Yang Jiaping and Jiangbei.

Town of qijiang area youth, Liu Xun in their garment processing shop.

Government: driving traditional corporate contact

“Bai Lu is now a youth town pride. “Youth town by bringing to justice Director Zhao Yuanchun said, ever young pillar industry of the town was coal mining, mechanical processing, and agricultural products, and Liu Xun had become the local home business stars, green sheep costumes to solve the employment of more than more than 100 local peasants, peasants of common prosperity.

In addition, Bai Lu is typical of the town attracting youth case, has attracted many foreigners to youth town clothing factory, “now has a one to the youth town clothing factory in Guizhou province, specializes in work clothes, uniforms, have developed well. ”

In addition to driving the local garment industry rapid development, Bai Lu also attract a lot of traditional industry contact. “In the past we are wondering how to sell things online, see the success of Liu Xun, young town, the local speciality tea, noodles, also interested in online selling, expand their sales channels. “Zhao Yuanchun said.

Employees: never wage arrears for half a day

Dong Dexiu green sheep costumes of old employee, aged 47, from the head of a sewing worker into a garment. She told a press conference, green sheep 6 years, never been wage arrears, “whether little Taobao sellers before, is now the Green sheep costume boss, he is concerned about employees, also will take into account the employee’s life without money, quarters are all installed on the air conditioning. ”

Dong Dexiu said, now has over 3 years of working in the factory workers have twenty or thirty people, we all kind of gave the young boss is. (Text/Chongqing morning news)

Liu Xun said, selling clothing on the Internet except to get it on clothing styles, fabrics, colors, popular factors, picture is also very important.

Sources said yesterday, a municipal State Taxation Bureau in Hebei province met with 38 Taobao Mall the other day (CAT) in a large shop requirements pay a tax one has evaded, Twitter and buzz caused by online shop operators in the. This reporter learned from the Alibaba, shop (Enterprise shops) to the State in accordance with the regulations is the inevitable trend of paying taxes, current tax is intended primarily for large enterprises online shop, personal shop or not strictly enforced.

Report from (reporter Xue song) yesterday, the information platform for e-commerce network source said, in this batch of 38 were asked to pay a tax one has evaded an online shop, mostly on general taxpayer, as requested for additional 17% sales tax and corporate income tax. A company must pay a tax one has evaded at the request of last year sales, if the accounting method of small scale enterprises of 5%, you will need to fill six hundred thousand or seven hundred thousand tax, if the general taxpayer accounting is estimated to pay tax of around 2 million.

However, the message is intended, is not yet a reality. Online a network operators said, if you filled the company opened to all does not pay taxes now (3% plus late fees), which means that last year’s profits of the company to become more modest. He is a sum of accounts, if companies 2010 has 5 million, 2011 for 5 million, valued at 10 million, then fill the sales tax 3% about 300,000. Corporate income tax, as many online stores have not previously purchase invoice, if now to fill open invoices, factories and courier companies such as complement to 3%~5% tax, is a minimum of 300,000. These two added together, requires 600,000.

For where to shop for tax, cat (Taobao Mall) Yan Qiao, head of public relations, said yesterday, day business is enterprise-wide on the cat, the enterprise should pay tax, this is basic common sense. Taxes and tax relations between departments and enterprises, and business is not in the cat or not.

Even so, some online shop to increasingly tightening of tax policy there are still some concerns, online merchant accounts said, paying taxes and Centre management fee of about 11%, promotion 20%, labor costs, and other miscellaneous fees of about 10~15%, express fee of about 8~10%. Is at least 50% under margin line, and traditional shops do not have the price advantage, how do we survive in the future?

Prior to this, Wuhan Bureau of State taxation on a shop in Taobao Mall (and store) taxed more than 4.3 million Yuan, and asked the other 4 online stores pay a tax one has evaded, has caused a great uproar.

Press Watch: online price advantage is not obvious

Guangzhou amounting to millions of dollars a year operation of the shop owner told reporters, China electricity price advantage is not clear, have not really entities shop was previously known as lower cost, current online shop cost and promotion costs than the store is slightly lower or flat, some even higher than the open physical stores. For example, he said, such as a hot Samsung mobile phone, Centre price is cheaper than store up to 10% per cent, far less 30% more.

In his view, the low price is now based on a “subsidy”, there are many, has plenty of money, tax evasion, and some burned investors profit from some merchants (such as customers). These “subsidies” is cancelled, online business will become more and more difficult.

E-commerce experts say, regardless of payment do not pay taxes, the fittest are sooner or later. E-commerce in a trial period, trial and would have died. Entirely on their low price competition of businesses very high mortality, improve the level of management and operating characteristics of the businesses will survive.

The Guangzhou daily

“Counter genuine purchase”, “guaranteed authentic,” and “supports counter inspection” and “no reason to refund 7 day” sth For them, often in online shopping “Taobao’s got talent” should be familiar. Over the counter products purchase price, now more and more people prefer to choose inexpensive on the Internet “counter genuine buying.” Products, but the difference in price was a lot.

Corporate white collars when when you are shopping for a family, usually first to stand around a circle, coming back online to purchase at a later time. “Counter the price is a bit high, and on Taobao cheaper is guaranteed is to counter genuine. Why not buy online? “As saying.

Yesterday, reporters in Taobao click on enter “counter purchase”, related to the baby reaches sanbaiduowanjian. Sales ranking the first few pages are basically good pleasure, thinking of Cato, Belle, brand women’s shoes, monthly turnover of thousands of pieces. Sales to counter genuine danxie yikuanbai Lai, 3,186 sold 30 days, special counter for $ 799, original purchase just $ 158, equivalent to less than 20 percent, so that the price is tempting.

However, these so-called “counter purchase” products really do good? Tag really is complete and the package of these goods can do accept counter inspection? Reporters in recent days to visit found that the truth of the matter is not as perfect as online message.

Online shop buy merchandise

“Sail under false colors”

Buyers of “yuxuoyun4377″ from the “official authorization shop Belle Group” purchases that sales of danxie. Received this pair of less than 20 percent of the shoes, they found that it was not genuine, no receipt and invoice does not say, cortex is not genuine Sheepskin used in shoe, shoe rubber junction rough workmanship, and put on the ground after the feet. By coincidence, also bought the shoe buyer “Zhong Nan 22″, find the shoes and also counter products. “Open the box, there was a strong smell of rubber. ”

Shop “House products” selling a counter purchase dege brother knitting sweaters, sales of nearly qianjian. Buyers “four narrow” description at the sellers, find affordable, buy one. But upon receiving the goods, the “four narrow” regretted it so much. “Four narrow” said poor quality is not directly travel to comment on. Seller admitted is for the sale of high imitation. And another buyer “colorful NIO”, more angrily said shopkeepers were “sail under false colors”.

Purchase merchandise

No after sale guarantee

Yesterday, the reporter also asked a couple of days good pleasure, shoes Cabinet on Saturday, sales staff said that almost every day people take buying shoes online to “goods”. Hangzhou University students Liu Yanlei was one, she bought a pair of black wedges from the Internet danxie, by counter officers identified as “high-imitation”.

High shoe-like and authentic are the same, but look carefully, you will find the difference. Some flowers and original sizes of shoes, shoe buckle color or style is different, but these relatively small differences, non-professional is not easy to find.

For online shopping after-sales issues, Belle counter salesperson mersawa says, if you want to repair or return, you must have a formal receipt and invoice. No cannot guarantee is the brand of authentic, counters shall not be responsible for the purchase, repairs.

And a lot of bad businesses will forge fake invoices, and small notes, coupled with high-like shoes, “having been” a lot of buyers. To remind buyers in the industry, it is best not-official online shop buy purchasing goods. If you want to buy, you’re sure to request formal invoice and receipt.

“Counter purchase” and cannot be guaranteed to be authentic

Yesterday, reporters with the identity of the buyer asks that monthly sales of 3,186 women’s shoe store, its name was written by “Belle Group official online shop”, for people to feel at ease. The store claims to be after “authorize”, then in-store selling shoes to provide formal receipt? If there is quality problem, can go to a local Shoppe return policy?

Reporters asked the store clerk “Amoy 168 name code” to answer, in-store sales of products is set at factory direct, there are a large number of orders per day, so there is no time of invoice. However, the shop can provide returns

Cargo. No invoice or purchase receipt, one can’t help but cast any doubt about authenticity of the shoes. For this, the salesman repeatedly emphasized the products are genuine, consumers can rest assured purchase.

Then, journalists call the Belle Group of customer service, customer service, online shopping channels owned by Belle Belle to Belle and e Mall official website, there are also online shopping mall you buy network. Remaining channel products purchased, are not guaranteed to be authentic. Journalists click opens the Belle of the regular network shop, find discounted goods not less than 37 percent of maximum.

Discounts outside of the normal range is not reliable

Thai reporters yesterday visited Hangzhou silver Belle counter salespeople mersawa said: “there are many guests to goods bought the shoes got here on the Internet, we knew the true and false. “Belle counters, all shoes price is ending in 8, 658,, does not exist, 799 stores claim such a price. And for regular price 799, 158 discount purchase price range, mersawa says impossible. “Although these shoes last year is likely to be older, on sale, but Belle older discounts are at about 50 percent, not down to 20 percent could not find. ”

This online store is “Belle Group authorization”, mersawa, Belle is mostly direct store, there could be no other channels.

Now does have a special counter purchase of businesses, but when the shop usually pick Mall discount maximum, such as festive annual celebration when a large quantity of stock or shopping centre. There is the Insider from the manufacturers to purchase small amounts of cargo, but does not appear in enormous quantities. Also, the counter purchase price is not less than 40 percent of the business.

The Hangzhou daily newspaper

“Because shipping is slow, I gave sellers a ‘ review ‘, sellers had threatened me, if not ‘ on the ‘ changed to ‘ praise ‘ videos that have not shipped, not to give up. “Yesterday in Taobao bought a civil service exam information call Miss Lee morning news hotline about Wo encountered on your mind.

Buyers to “assessment” by sellers to ransom

Miss LI told a press conference yesterday to produce and store dialogue between screen and related information, and so on. It is understood that Miss Lee ready to take the civil service examination, February 27 online exam information, seen on Taobao has a “smile of an Angel 2011″ shop is selling civil service examinations in 2012 in Shandong province on a pass, this online store will also offer exam skills Handbook and video package, a set of only $ 25.

“I felt the price was right, then bought a. The following day, Ningbo, I helped a friend of mine also bought a. “Miss LI said, as not received, she in the seller’s credit” evaluation “to the” on “, results in trouble.

“I’ve just given up ‘ assessment ‘, by want want sellers (Taobao chat) came up to me made although the books had made, but video not to, if you want the videos, you must ‘ review ‘ to ‘ praise ‘”. Miss LI said that she thought the seller threatened her, refused to change the “evaluation”, sellers are no longer issued to her videos. Miss LI said her examination of the information received may be a pirated book, printing quality is very poor.

Complaint investigation and evaluation of the shop more

Reporters witnessed that Miss Lee and displayed in the dialog screen of Taobao sellers, when Miss LEE questioned the quality of books is, seller’s reply was, “$ 25 for two books, do you also want genuine quality? ”

Yesterday logs on the Taobao shop, see the shop is “cat day” online identity, marked “Taobao Mall”. The store sells civil service examinations in 2012 in Shandong Province sold a pass 30 days 13, inventory and 382. The shop’s review shows, “bad review” column in the complaint is very large, ranging from complaints book quality, complaints against the service.

Users “Xiao Wen 870,915″ complaints: video courseware with has a afternoon of time, full playing does not open ~ lie Oh ~ no dishes, non-to from online download, download also non-to with specified of “excellent egg” software, efforts has half a day, website still playing does not open, Advisory customer service, customer service has said, is often playing does not open, zhihou on no letter has.

Netizen “Guo Yuanyuan 617″: and the introduction of the book’s case, there was no complimentary video, and seller commitments made subsequently, unfulfilled.

User “* Tung”: in piracy piracy, pirated machines has the change, bad!

Company Web site did not identify piracy

At noon yesterday, reporters get in touch with the company. Due to the seller’s online shop shows is “cat”, the reporter called Taobao “cat” mall’s customer service hotline. Enquiry, the staff said, “cat” and not this shop on the Mall, recommends that the hotline contact reporters and Taobao Mart.

Reporters and Taobao marketplace customer service hotline to contact, enquiry, the staff said, “Angels smile of 2011″ shop is open on the Taobao marketplace, not “cat day” shop customers. Staff said, this shop is to increase buyer confidence, intentionally store decoration into “cat” Mall. When reporters questioned whether the suspected fraud, staff say they will be corrected.

Miss Lee complaints due to the “on” problems that are being threatened, staff said they will investigate, if that firm will be processed. If the seller had repeatedly harassed buyers, recommends that the buyer through legal means.

On the subject of the book sellers selling suspected pirated, the staff said, the company does not have the ability to identify pirated books, piracy must be official identification.

Reporter queries in Shandong province in 2012 exam with a pass in the general bookstore, selling for $ 180, skill books is $ 48, which added $ needs 228, and this shop Taobao sale price only $ 25.

Investigation of publishers to Taobao

Yesterday afternoon, and civil service exam a sense publishers in Shandong Province—China modern education publishing group press contact, press of the anti-piracy Department staff will investigate to Taobao, if Taobao selling pirated books, publishers will intervene with the company.

/For as long as I live

Yesterday, the company exposure online. Taobao said the platform will be regularly published in Taobao shop list of punishments and cyber bad phenomenon, at the same time, users can expose on fake goods merchant reporting. Yesterday browsing the platform, its Taobao sampling has been exposed last year as a fake seller list, list of shops as well as repeated sampling the merchandise is not eligible. At the same time, the platform also opened the quality of fake and substandard commodity reporting channels, and opening the “315″ thematic section.

It is understood that under the CCTV this year “315″ consumer complaint list display, online shopping complaints top the field. Which consumer complaints are mainly concentrated on the fake and the quality of goods.

IResearch consulting analyst Su Huiyan believes that company through the real-name system, stores certification upgrade initiatives launched last year, enhanced business consolidation. The exposure on the line, continue to intensify the Taobao for the fake and substandard products of the crackdown. Known to the public through the platform and the dual forces of consumer complaints, supervision and warning on business management role.

The Beijing newspaper

Thanks to screen a video expert to post
“Fair network, which has” got fair network all over China, but recently, on the plight of fair network rumor is “anything”, media reports said Senior fair network have left, also exposes Web site has been in the industry for operating at a loss, predicted that escape the fate fail.

According to media reports, fair network Vice President Chen Xu has left, at the same time the product owner Huo Liang also recently left. Speed from career network news that the fair network upfront market input is too large, living beyond its means, the company will be officially launched on March 19 weeks to layoffs, cut size is unknown. Sinopharm Lu Zhenwang e-commerce project managers on Twitter said: four quarters last year an investment community brother give me fair network reports, essentially making a flower 2.5 blocks, see jingxin, when funds have been difficult to support two quarters.

Fair network from last year Chen Yao and she of small ass advertising, set off classification information website advertising input binge, to now situation hard, struggling, but just a years, recently executives left, and gave up group, and sharply layoffs, in accordance with above people of explosion material, cash flow difficult to support 2 a quarter, has collapsed dangerous, in these of behind, what is what to fair network pull Xia has God altar?

As we all know, classified information site is the main revenue model of real estate Mediation Commission. Today’s real estate market is in a slump, due to the buy limit order and the effects of the decline in luxury market trading volume, fair network’s core business is facing a double drop in turnover and trading volume gain commissions only than the 2011 has been reduced. This may also explain why invest 100 million Yuan, and fair network of more than 200 people human, with group buying business, looking for a new profit growth point.

Talk about expansion, fair network last year mainly by 2 things: mass recruitment, sales growth, rumors a peak day recruits 200; launch numerous channels, quite high: Group-business invest hundreds of millions, wireless millions, Ant short rental enables independent domain name, and following a strategic focus. From the above, fair network group in the industry is not in the list of the key layout into the top 10, and group business in the last year to be accepted loss leader business, is to handle the most famous network strategy to earn $ 1 stickers $ 3, proven in the industry, ultimately calls for industry-wide losses. Ant short-rent is a short-term rental business, independent of the account and the domain name of the system, now has just entered a period of training, the biggest problem is that the user comments on the insufficient number, equal to the fair network branding themselves as merchants be guaranteed, has a great reputation risk, once a poor user experience, criticism sure come to the fair network blowing, and formed a gang Warz. Hotel mode of subversion and idea to be sure of the price system, only from propaganda to use Word of mouth to the profit, is a long process, as listed on the c-set up to for 4 years, now, can go?

Market, Chen Yao with fair donkey travel throughout the country on television, huge advertising investment is just burning the investors money, if the input I would have brought fair network of substantial profit leap, that’s an issue. From the business model, is whether the real estate market boom could not rely on brand advertising driven, new businesses rely primarily on fair network flows into, whether or not advertising, as long as the traffic is supported, new business cultivation period, not by advertising can change, is to rely on a good user experience. In that case, fair network of advertising in the 2011 battle of visibility, 2012 seems alien. Simple even as it relates to response “to a wonderful website.” Recently revered Lok Amoy net network CEO and Marketing Director have been because the market cannot put on the input-output is proportional to the separation, when for example.

From the opponent, 58 City show on ALEXA, daily IP354, PV4177, fair network IP235.8 a day, PV2263.6, visible difference is very obvious. Fair network advertising industry type of distress, with 58 weapons put into advertising, baixingwang weapons put into advertising, and eventually started their own first got into trouble, cannot be said to look human. This also creates a problem, light-assets investment in technology companies need to do not need to spend lots of offline advertising. This is also another way of thinking: if their money is not to vote, if it is other people’s money is cast, this is the choice of fair network after receiving the VC.

Unconfirmed news, fair network is the core of a pair of brothers Yang Haoyong, Yang Haoran, and Yang Liu. Yang Liu and Yang Haoran poor reputation. Airborne executives have left recently, fair network are little more than 3 years of old employee, should also permit the rumors.

Keytone triumph of venture capital VC Yao Yaping summary indicators are as follows: 1 flow and the first gap, 2 percentage of old employee, 3 airborne executive order, 4 new business volume and burn, 5 the stage of the company products, sales or something right sort. From these indicators and comparative view of the fair network, fair network it’s hard to say there is a meticulous management, management may be a mess, every day working around sales and expansion, and also cultivate a habit of employee acceptance of money parade.

We often say that lots of gambling too much, fair network after receiving the $ 40 million venture could have more than enough, and lavishly, continuous suffering the winter market. You want to focus on or do you want to expand, holding high the high external or is doing fine fine management, growth was also built in Tsing Yi. Gamble too much emphasis on entrepreneurs select are: expansion, foreign, and speed. So we see that the circle of e-commerce, a company is in trouble. Impulse-for not to collective prosperity of the collective, collective mania for unlimited not to market growth. Queue up waiting for like only listed companies is very lucky, but for more losses on the road, the deeper the enterprise, was very sick – have infinite splendor, now market economically, to brilliant reproduction, must survive at the moment.

There was a suspect from the fair network news: PR said, fair network to usher in top PE financing of tens of millions of dollars. Personally, this is a PR release smoke bombs. Because fair network now goes against the instability, the biggest news is confirmed financing news, be announced immediately, not should be up in the air, hanging appetite, is also capital markets winter now, what does not want to come to what this amounts to feed on illusions.

Fair network if there are only 2 quarters of time, then it’s possible.

The first is merged or acquired by Baidu or Tencent and Alibaba. 58 with the city and the merged like youku fair network merged with potatoes, are not described here. Fair network is the acquisition, only three giants in the industry can afford and make a big, burning price to cash flow to buy, and certainly not unsustainable, strategically, fair network in the field of, classified information has a lot of commercial value.

Financing of the second kind is subject to conditions, is financing success but with conditions, conditions may be the founder left, gambling, and adjustment or management team Board of Directors seats.

Third is the official receiver, if the fair network of bankruptcy, will become the Chinese Internet industry’s largest-ever bankruptcy case, also because of this, the least likely to bet on this result, the odds should be the maximum, good place for gambling delight is a gossip.

As someone pointed out, family management, employee self-expansion, not lack of identity, focus, a lot of burning the investor money is set to appear in an Internet company, and the pace of the Internet company, I’m afraid of being trapped within a short time, if they can survive, that we should lift up one ‘ s eyes and sigh: thank goodness.

Broadcasting Corporation network Beijing on April 15 message (reporter Chai Hua) according to China of sound central wide news under reported, as customs tightened transit links, and again amendment about provides, from today (15th) up, from overseas purchase merchandise will faced strictly tax, and for those in Internet Shang overseas shopping of people,, milk, and cosmetics, and digital products, main merchandise, today began also to increases has.

A few days ago, customs issues and the implementation of new policies and regulations, and use EMS express delivery companies for clearance which is outside all clearance delivery packages shall not be imported postal items the customs clearance formalities. In other words, for those who conform to the Customs shipment package of regulatory conditions, you can use the express clearance; does not meet the criteria, only trade goods clearance. While the new deal electronics and other goods into the scope of duty-paid.

Changed the way of customs clearance, is affected by the first “offshore shopping” communities, because many of them are after shopping our site, by third parties overseas transport companies for shipping and parcels within range, the purpose is to reduce taxes and reduce freight costs. But now clearance clearance many of these packages must be in accordance with trade goods, parcels to be checked, and then fill the tax. Many people in the industry, so that eventually the price will be much higher, even many electronic products are more expensive than domestic.

Reporter log on a lot of websites these days understand that after the issue of the new deal, the industry has gone through a major adjustment. New deal in a few days after the release, a dozen larger transit company official website most have ceased working, and announcements for the first time, announced the shipping price will be adjusted. Among them, the freight rates of about $ 2-6/lb, rising over 50%. Staff said, whether the number of house prices or the price range, is the highest ever again.

At present the major transit company was looking for a new transport channel. For example, keep going private customs clearance/Express, so overseas shopping consumers own duties of this part of charges or you can go to Hong Kong to cross the border, but this means that the transfer process is more complex and twists, the cost and time will increase accordingly.

The morning paper “started on line tax owners do also means? “Following the Wuhan Bureau of State taxation on Taobao shop open after first receipt, a few days ago, a city of Hebei taxation Bureau interviewed cat Centre large online stores require 38 days pay a tax one has evaded, it once again become the focus of the market. But many people said to reporters, taxation is the next big thing, online costs will increase, net purchase of “cheap” advantages will be weakened further.

It is understood that this was asked to pay a tax one has evaded 38 shop, mostly on general taxpayer, as requested for additional 17% sales tax and corporate income tax. But the message is still only expected failed to materialise. Was just a pen account, a shop if 2010 and 2011 respectively do has 5 million yuan of sales, if Supplement 3% of VAT, is needed handed 300,000 yuan; and enterprise income tax, due to many company in sold merchandise Shi and no issued invoice, if now supplement open invoice, factory and express company like will supplement received 3%-5% of tax points, minimum also needs 300,000 yuan, two items added is 600,000 yuan.

Cat Mall shops were taxed for days, a day cat Mall Yan Qiao, head of public relations, said yesterday, stationed in the day cat Mall merchants of all enterprises, “is that enterprises should pay taxes, this is basic common sense. Taxes and tax relations between departments and enterprises, and businesses are not cat or not. “Lu Zhenwang observers think e-commerce:” cat Mall shops were taxed, it may be incredible for a pure e-commerce companies, traditional brands involved in days of cat business, which do not pay VAT, the reasonableness of a different story. ”

From shop of cost view, entered days cat Mall of platform, apart from meet the e-commerce platform provides of corporate, qualification, needs paid 10.15 million yuan of margin (medicine class needed 300,000), 30,000 or 60,000 of years fee (meet must of standard can part returned or all returned), and 0.5%-5% of technology service fee, then considered promotion fee (20%), and artificial fee (10%-15%) and express fee (8%-10%) spending, no 50% of gross margin I’m afraid is difficult to money. This is why stores speak out “do you have any means? “Last year, Taobao Mall (later renamed the day cat Mall) to increase the annual fee” increases “event on Taobao very passive, also reflecting the existence of many online stores. Investment platform of Baidu cool days the person concerned told reporters yesterday, compared with offline shop, shop in stores, human management middleman eliminates many of the costs and sales costs, and some vendors in the online shop prices are significantly lower than offline, even though taxes will increase the operating costs of online shop, but there is still a certain amount of profit. Current cool days assigned to the vendor you want to pay $ 9,000 bond, first year of 6,000 fee and Commission of 0.6% per cent.

Compared to cat Centre and cool days of “business model”, Jingdong Mall was mainly their own sales of domestic, Jingdong Mall said to reporters yesterday, all of the company’s goods are invoiced, merchandise and invoice at the same time express to the customer.

Analysys International analysts Chen Shou sent to reporters yesterday, online taxes, “it should say that is the trend, to a certain extent have increased the operating costs of the Internet. Independence from B2C Web sites, such as and dangdang, Jingdong Mall, they have independent legal personality, around current levels of gross profit margin of about 10%, this means that although online stores need to pay sales tax, income tax and other taxes, but there is still a certain amount of profit. “Chen Shou to think, as days cats shop online shop are taxed, store profit levels will be compressed, although still cheaper than offline sales prices, cheap space will be reduced after its” low price “advantage to attract consumers will gradually fade.

The Shanghai morning post

Alibaba group and IDC Research Center, 1st in Beijing jointly published a “white paper on e-commerce services in China”. According to the 2011 Chinese Internet users shop online transaction volume reached 784.93 billion yuan, an increase of nearly 66%. 2011 11.6% the actual growth rate of the total retail sales of consumer goods in China.

White paper show, 2011, cat (previously known as “Taobao Mall”) turnover reached 100 billion yuan, poly-effective group buying deals exceeded $ 10 billion, the market share of more than 50%; Taobao travel deals all year round up to $ 10.9 billion, over the same period last year, an increase of 122% mobile phone its turnover is expected to exceed 10 billion dollars for the year; PayPal more than 650 million total registered users, daily turnover of more than $ 4 billion.

In 2011 the “double ten” day promotion, Taobao had net sales of $ 5.2 billion, one-day Cat $ 3.36 billion, Alipay payment successful 33.69 million, grew by almost 170%. 46 total brand sales exceeded $ 10 million, 497 brand store sales exceeded 1 million Yuan. By contrast, 2011 “11″ golden week, 7 days, accumulated a total of 121 key business services enterprises in Beijing but $ 5.93 billion in retail sales and growth only 13.1%.

Taobao and cat parcels volume has more than 8 million per day, 60% per cent of total parcel to the Courier industry as a whole; 2010 direct jobs created by Taobao 1.823 million, and the number at the end of 2011 to become 2.708 million, 48.5% increase from 2010.

According to the Ali Center’s statistics, by the end of 2011, China enterprise e-commerce services exceeded 150,000; e-commerce services industry revenue reached $ 120 billion. By 2015, revenue will exceed $ 1 trillion, supporting over $ 13 trillion worth of e-commerce transactions scale.

Article/DoNews

Commercial reported news (reporter Zhang Huimin) Dang network shopping gradually became new of consumption trend of while, false discount, and misleading sexual price, some line Xia of bad sales tricks also is some wrongful businesses moved to has network purchased among, despite brewing multi of network Retail Management Ordinance under Judah hold pipa half cover surface, but two section early, Commerce still Yu yesterday issued notification, requirements around business head sector strengthening network retail market Steering check, and on above behavior for management specification.

In this copies on do on new year’s day Spring Festival during network retail about work of notification under (following short “notification”) in the, commerce requirements around business head sector to with about sector on third party trading platform, and Group website in the food, and clothing, and shoes, and bags, and appliances, and communications products, and books, and audio, focus merchandise and restaurant, and pleasure, and leisure fitness, and beauty salon, and bath, and Mu foot, and ticket, focus area for check. False promotions, and price-gouging after the Summary submitted to the Ministry of Commerce.

Fire at the various discounts while online shoppers spending impulses, unregulated behavior occur. Taobao had thrown up “double 12 mad grab for all” activities, many netizens post says, there are sellers there “activity prices higher than usual prices”, or “intentionally raising prices”. Friends “thousand”, “double 12 activities in Taobao has collected a few things before, think of half-price when buying, results outside of half-price tickets for some commodities, others are driving up the price concessions”.

Reflect the people, he recently attended the dangdang “filled with 200 to 400″ activities, activities about coupon use rules to make the page description, received back before he found that the conditions of use for these coupons are very “harsh”, or can only be used for “specified consumer goods”, or must be purchased with a certain amount of merchandise in order to use the coupon. Feel cheated sensations: “hoped that relevant departments to make such false discounts for specifications, consumer interests can be safeguarded. ”

“This ‘ back to rule ‘ is actually an act of unfair competition in the price of, resulting in a network of retail prices confusing, also easy to influence online and offline competition order, laws, regulations, and industry standards and other means for Management Instrumentation. “Director of Beijing technology and business University business and Economic Research Institute said Crysis.

Crysis says, at present, to specification and third party network transactions Platform Management Ordinance of retail payment platform of the network has been the consideration of the expert group, will be introduced in January next year. Net sales growth spurt during the festive season, endless stream of false acts such as discounts, temporary norms are needed to check.

In addition, the Ministry also made it clear that in the notice, shall not reduce the quality of promotional merchandise and service quality, a unilateral unreasonable by cancelling the orders, refused citing promotional return or return set up obstacles for consumers, to retain the right of final interpretation Act such as to prejudice the legitimate interests of consumers.