Online booking hotels use Mac system display rooms more expensive than PC
According to the Wall Street Journal reports, executives found in online travel agencies Orbitz (journey), when booking travel room, the same search, users see the room is always better than using Mac systems using ordinary PC users to see the room price is higher. Orbitz to intervene clarifying, rooms provided by the different prices are different, users can choose according to price.
According to the Orbitz survey, Mac users book a room per night prices are usually higher than PC users spent $ 20-30; scheduled four stars, five-star hotel in 40% more Mac users than PC users. Even if booking with a hotel, users who use Mac systems are usually more expensive than PC users to select better rooms.
Which trend Orbitz-book online hotels user uses a different operating system, search result algorithm adjustment, hope this allows you to display information more suited to their hotel room, this led to “use Mac system display room is more expensive than the PC system”.
The Wall Street Journal tested against this phenomenon found in many United States other cities also had the same result. For Mac users, Search Home will show Miami Beach boutique hotel, but PC users search Home in Mong Kok, Mong Kok on these boutique hotels are not displayed. Orbitz travel network, user the operating system is just one of the many factors considered in the search algorithm.
Also from United States survey shows that Mac users average annual household income of $ 24,000 more than PC users.