NPD: revival Motorola Android Google will share in the United States 52%
Market research company NPD Group releases new report, Google’s Android operating system continue to rule United States smartphone market, sales to consumers in the second quarter of 2011 (not including enterprise user) phone, than 52%. As with the Android, Apple iPhone also there was a slight increase in the second quarter, 29%; However, the BlackBerry operating system share dropped to 11%;Windows Phone 7, webOS and Windows Mobile stability maintained at around 5%.
“Google acquisition of Motorola break between Google and its competitors by the operating system in mobile phones-Tablet patent balance of power. “NPD Executive Director of industry analysis Ross Rubin (Ross Rubin),” said Android momentum so that it has become a big pie, attracting Motorola Android competitor, even if they need to compete with the other developers of the operating system. ”
The second quarter of 2011, Motorola’s total share of the mobile phone from the second quarter of 2010 12% fell cent, to 9%. Company Smartphone share has decreased from 15% to 12%. Motorola Android phone year shipments fell to 22% from 44% in the second quarter of last year, while Samsung and LG have been greatly increased.
“Although Motorola RAZR feature phone market success, but the Smartphone market, increasing competition from Samsung and LG. “Rubin,” said maintained close relations with Android can help to stimulate new roads leading to differentiation. ”
Prepaid Smartphone opportunity increases
In addition to the four major national carriers, Motorola also in fast-growing prepaid smartphone market, which is a place. According to the NPD according to the latest data the mobile trend, one-fifth phone for the prepaid plan in the second quarter, provide prepaid mobile phone operators to enrich its Smartphone portfolio. In the second quarter of 2010, only 8% prepaid cell phone is a Smartphone, but the second quarter of 2011 had increased to 22%.
“Android is also in fast-growing prepaid market for smartphones lead the charge. “Rubin said,” this used to be Motorola’s business-critical, it prepaid operators have the opportunity to build the Smartphone product line revival. ”
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