Industry Information Station

Baidu CEO Robin Li, said today that many enterprises are without concern when growing up, Baidu is not initially concern, Li believed that because such an environment, free from people concerned about Baidu has a relative can concentrate on doing things the opportunity. Li pointed out that global business history, especially the IT industry historical is the dark horse history, just as Microsoft was in IBM success cases stand out as, subsequently, Yahoo, Microsoft, Google has a similar history. Entire commercial development can give us inspiration, when you truly do things no daily was too much external interference.

“Don’t think now I stand on stage you to being down a different place, actually I envy everyone. Any one of the things I do will have a lot of people to comment, and to express their views, there are a lot of attention. ”

Li said today you live every day in the spotlight, instead young entrepreneurs to do things may have less concern, this is not a bad thing, but a good thing, this is a luxury, is a blessing.

Li said yourself about one-third time on product and technology, also one-third of the time on training people, to cultivate their employees how to do things, how to grow faster; also one-third spent on something you don’t want to do, is due to focus too much.

“You don’t have a lot of burden in this regard, so peaceful and serene do things, you can concentrate, 1.1 points to get things done. At that time will get more recognition. ”

Li encouraged young entrepreneurs said, many people solutions of China Internet now main company founder are is 40 age around of people, no to more young people opportunities, actually this just a temporarily phenomenon, opportunities also is many, China market will increasingly large, China has is first large Internet market, opportunities will many, constantly has new demand out, and constantly has new products, and new of user habits, and variety of market changes out, will to members provides many opportunities.

Here is Robin lecture memoir:

Robin: you good afternoon! See all very happy, most people younger than me, black spots more fineness than I it does not matter.

Come in and I think feels very different, the venue layout, one by everyone around the table together, reminded me of what word it? “Combatants”. Once the atmosphere was very active. Interaction between many people really exciting.

I have been very respected this dark horse form, because I think the global business history, especially the IT industry’s history, is basically dark horse history of growing up.

If you take a look at, as early as when IT’s most famous company is IBM, but IBM’s CEO said that a famous Word needed amount up to your computer in the world is five. He said these words represent the judgment of IBM for IT industry development. This is obviously not right. So who knows that turns out to be right? At that time most people don’t know, but there are a number of dark horse is known, this dark horse called Microsoft.

Microsoft has made an operating system on the market have many users while IBM don’t think PC is a development, do not think the software can be sold. Microsoft provides an excellent environment for the growth and growth opportunities. Microsoft has grown up there after its blind spot, where it is not visible. After the Internet, the first company in the Internet industry have a significant impact, does not exist now, called Netscape.

This company is not a black horse, he challenges Microsoft for the mission from the beginning, and soon was a lot a lot of attention, he has received Microsoft’s attention is not a good thing, Microsoft will pour all her strength to do the same thing with him. Microsoft did its own browser, at full blast, and free.

Where does Microsoft’s blind spot? He always felt that the software is the most important, after the era of the Internet, it can be seen by more and more software is not so important. What is important? Internet more is essentially a media function forms. Later a company called portal, with famous called Yahoo, Yahoo founders including management philosophy is our not doing software we do Internet service Internet media, our advertising money, why earn money? Because our brands.

So in the mid 90 ‘s Yahoo in years, nor that the concern to the white horse, and the attention. It quickly got up, and at its peak market value exceeds hundreds of billions of dollars. We now know that Yahoo is not as glamorous, because why?

Another dark horse. Where are Yahoo’s blind spot? He did not think technology is important, he feels as a brand, is important as a content, he wants to edit the content, he wants to be branded as fast as television advertising. Search is hard work, hard work, living with the highest technology content, regardless of the technology who brand the best of the best Yahoo, he believed that brand is more important than technology.

But one company does not think so, the company called Google, he is getting better and better technology, around 2004 when Yahoo suddenly found that actually good with only a home, we have not much choice, when he was aware of the problem for Yahoo, it was too late, and later bought a lot of search technology, but has missed. Google as a dark horse comes out.

In fact, Baidu’s early growth but also because without concern. We do when 20 people Google has 800 people but then he feel China is important Google until 2004 when considers that his initiative in China, Baidu in favour but, primarily look at Chinese market much. 2005 summer he can’t realize that Baidu is bought. You know Baidu went public in August 2005, July 2005 Google open offices in China, this time it was too late, was too late.

So many enterprises growth is without concern grew when, Baidu such a company we grow up not only not concern by international giants, and nor by external, including media many concerns.

When I remember that in 2000 just to start a business, I can see where there are many, many need to upgrade the Chinese search engine, is technically very backward, enter key words to five seconds before you can get a result, when everyone felt very normal, but now if you enter a key word for a second result didn’t come out and ran away. The time we feel the hottest was portal, each portal has a search function. When I first go to some of the industry’s Party said that Baidu is the search engine, they all say obsolete.

We want to do some publicity, we also hope that others concerns, our product is about to come out of, our Director of public relations got a computer industry media, forget what is the name of, when reporters of the more influential media gave us an interview, I give them on the search engine technology is going, what future development prospects.

Took a long time and finally tapped him up, said nothing to write about, finally wrote an article came out, but be called, saying it must have received money, something without a technical skills, outdated things why write it? This is something that 11 years ago. Now search engines are concerned is that we all know.

Because this environment, freedom from people concerned us a relative can concentrate on opportunities of doing things. Slowly growing up.

Baidu grew up many of the things we do want to provide a platform for more companies to be able to stand out, can do better, to allow more dark horse concern. Today, about 4 million Web sites across China, largest customers in the most Web sites comes from Baidu, Baidu drive traffic what is the criteria? Not CEO how loud these websites, not being interviewed on media and but it make content is not truly will meet your needs this thing requires a mentality of dark horse to complete.

We give people time to drive traffic, mainly to see how much value you bring to users.

2008 internal development has a structure of data of show platform, at that time called Aladdin, 2009 as a open platform provides out, any master data of people are can provides to Baidu, these has determines answers sexual of results, in Baidu show of opportunities increasingly more has, we of statistics 63% Baidu Web page retrieved results has has data class of show, we called open data platform, is also Baidu box calculation of first step, any has data of entrepreneurs, and enterprise, and Even the person has submitted anything get more chance to shine.

In 2010 we are one step further and began open application platform, all developers can submit applications on the Baidu, we give you more chance to shine, this app developed for Baidu is not needed, as long as there are Internet places can operate. Baidu is as a promotional platform, the service to you.

We provide platforms that they never distinguish between black and white horse, as long as running fast, as long as the winged steed.

The development of the business can give us the same message, you should not feel that now I’m standing in front of you in the audience there is nothing different about, in fact, I envy you. Any one of the things I do will have a lot of people to comment, and to express their views. There are a lot of attention. Everyday life in the spotlight. And you now do the things you might have less of a concern and the this is not a bad thing, but a good thing, this is a luxury, is a blessing. If you really want to do things you can’t every day be too much outside interference.

People often ask me how is your time, I probably one-third the time focused on the products and technologies, also one-third of the time on training people, to cultivate their employees how to do things, how to grow faster; also one-third spent on things I weren’t willing to do just because I was concerned about too much. You don’t have a lot of burden in this respect, so peaceful and serene do things, you can concentrate, 1.1 points to get things done. At that time will get more recognition.

Many Chinese Internet now the primary founder of the solutions were about 40 people, did not give more opportunities for young people, in fact, this is only a temporary phenomenon, opportunity or a lot, China’s market will increase, China is already the largest Internet market, opportunities for many, there are always new requirements came out, there are new products, new users are used, a variety of changes in the market. Will provide many opportunities for everyone.

So I have seen so many entrepreneurs, are very young I am particularly pleased, the day when China will also appear in College who have not finished reading the book, you can make a billions of, billions, or even hundreds of billions worth of company. This opportunities for me may not, everyone there. Sincerely wish you to become a dark horse, on a winged steed.